... today i stumbled across the latest Louis Vuitton Ad Campaign for Fall ... it's awesome!
I did a bit of sleuthing and this is what I've found out about their latest ad campaign ... courtesy of
Fashionlogie ...
"Remember the $8 million, specially built locomotive Marc Jacobs sent barreling down the Fall 2012 Louis Vuitton
runway? It's back, and this time, it serves as the backdrop of the
house's Fall 2012 ad campaign. "We wanted to continue the journey we
started with the fashion show — the glamour of travel and the romance of
going somewhere," Jacobs explained.
To do so, the train was deconstructed and shipped to a New York studio
where it was rebuilt, filled with models, and photographed by Steven
Meisel. "We wanted to maintain the comfortingly luxurious and
old-fashioned journey that the collection represented. Opulence, the
brocades, the beautiful cuts of the suits, and I guess, the distant
romantic glamour of travel," Jacobs said."
It inspired me to find more gorgeous and amazing images from past campaigns
... Louis Vuitton marketing is just so clever - their use of celebrities ... spectacular props and of course the amazing Marc Jacobs creating the collections - {even if some are a bit over the top} - I think the whole package looks amazing when it's ready to present ... {secret confession ... would LOVE to help behind the scenes on one of these amaaaazing shoots ... just imagine handling all those gorgeous bags !!! }
enjoy ...
 |
| Spring Summer - 2012 ... who could forget this amazing carousel? ... |
 |
| ... now that's my kind of horse riding ... |
 |
| ... pretty pastels ... |
 |
| Fall 2010 |
 |
| Madonna |
 |
| Francis Ford Coppola and Sophie Coppola |
 |
| Uma Thurman |
 |
| Keith Richards ... in a LV Hat??? nice coffee table Keith ... |
 |
| Louis Vuitton advertisement in Shanghai ... WOW ... |
~ good marketing = good sales ~
